The wave of digital transformation

We have heard much of the disruptive changes in business, for some it is a new wave to be mounted, otherwise the inevitable will happen ... they will disappear from the market. But what is this about?

Luis Pinto *

Systems Engineer Oscar A. Schmitz - CXO (Level Experience Manager) at Level (3), speaks of "Digital Transformation, Flexibility and Speed", apart from its publication indicates that: "The key In the Digital Transformation is focused on people. People cling to the knowledge and tools that have served them so far because they give them security. But when the technological disruption presents itself, there are only two options: to lead the rudder of change transforming or to be left behind surviving in a lifeline that has only served until now.

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We clarify some terms to get into matter, because obviously it seems, it is better to use the same language. The so-called Disruptive Technologies are the set of technologies that create new conceptions of services that impact with the current strategies to do business, which are impacted by a technological infrastructure and information technology applied to current conceptions of the same, which Until that moment they were taken like traditional.

Disruptive technologies seek to consolidate and spread in different industries, such as Cloud Computing, Big Data, Internet of Things, Software-Defined Network, Mobility and Social Business, among others.

This necessarily leads us to a Technological Innovation, which is nothing more than the set of actions effectively applied in society to transform processes in a radical way, ie without going back. If innovation is accepted by society, it is transformed by taking a leap, from moving from creative ideas to applied innovation, it is the difference of attitude and aptitude.

It was unimaginable to think 10 years ago that the Internet generated the change it has achieved today, as a result a series of innovations have once again transformed current communications. WhatsApp, Waze, Netflix and Uber are just specific cases of technological innovators that have had a disruption in the way they do business.

Now, the so-called Innovation is given when it is possible to change the reality of business, this requires actions and commitment, takes a long time its implementation, gives something new to the system, transforming it, its effect on things can be measured and function Of the "innovation leader" is to persuade to action. For the topic of technology, this leader is called CIO by its acronym in English, Chief Information Officer, has its raison d'être in the need of change and adaptation in the computer area that has Emerged in recent years in various companies and organizations.

The job for which you are in this new position is not easy, among the main qualities or skills that a CIO must present are: strong business orientation, shifting the benefits of information technology to business problems, identifying And evaluate new technologies that are beneficial to the business, training in cost and risk management, ease of communication and understanding with non-technical internal customers and finally the ability to translate into simple language everything involving technical terms.

The CIO must work hand in hand with the CTO (Chief Technology Officer), who is responsible for the development and proper functioning of information systems from the point of view of execution. Generally is responsible for the engineering team and implement the technical strategy to improve the final product. Sometimes CTO and CIO positions can be confused, as some companies share tasks. The key difference is that a CIO focuses on information systems (communication workflow), with the goal of increasing efficiency, while a CTO is responsible for the technological strategy aimed at improving the final product.

What is digital transformation for?
Now if we get into the matter, what is digital transformation ?: Digital transformation gives us the opportunity to stay in the face of the changes produced by the market and / or those generated by competition within the industry, its main business benefits we can To enunciate flexibility, scalability, automation, adaptable costs to growth, speed, productivity, efficiency and reduction of market exit.

The process of Digital Transformation involves the management of changes in people and business models, benefiting certain groups of functions that make the differentiation of organizational value and, consequently, value of differentiation in the market focuses on speed, flexibility And reliability in order to be a leader in improving efficiency and operational productivity, enabling new sources of income, providing a rapid response to changes in the industry, generating new customer experiences and enabling collaborative contexts and innovation in the organization.

Latin America can not keep pace with global trends, rapid and frequent technological innovations coupled with the interconnected consumer era, means that information must be understandable and timely so that the execution and strategic planning of companies is successful. A successful Digital Transformation of companies helps organizations identify and direct efforts towards opportunities and formulate plans to protect against the threats that are generated under this market premise. All the changes that are carried within the organization in matters of Digital Transformation affect transversally the organization.

In an IDC Latin America report (International Data Corporation) for 2017, an inflection point is expected to reach 2020, where projects will not be scattered islands from the business or technology areas and we will see that More and more, organizations, regardless of their size and age, will become "digital natives", this to the extent that its executives and employees think and carry out their activities integrating the digital process of transformation at all levels and organizational processes.

It is estimated that the areas will be integrated by triggering the digital transformation itself and for the 2019, according to IDC Latin America, more than 60% of the Top 3000 of Latin America will assign work teams entirely dedicated to digital transformation and innovation. This implies that companies that are not part of this transformation will see their market share in a substantive way.

Business leaders should not only think about digital transformation as the future of the company, this is something that is happening today and instead reinvents their vision of the future with what is already happening today with technological disruptions, their presence in the Business will inevitably fade.

On the subject Daniel Quintero, Vice Minister of ICT of Colombia, expert software developer speaks of Digital Transformation: "It is a great challenge to apply technology to productivity, how do I get technology to the industry ?, there is an opportunity of 3.7 Trillions of dollars on the world economy, this figure was invested in the last 5 years, resources intended to look at how the technology is landed in the industry and as this adds value, this is a very big challenge. If our labor productivity in Colombia is compared to that of the United States, it is nothing more than the 22 point percent, for this is that put an effort and is in the Digital Transformation.

But there is a greater challenge to all, which is going to be that great challenge of the next years and is the Transformation of Democracy and the Government in general, people do not even want to be heard, people already want Govern through technology, but at the same time there are factors of social dissatisfaction after the loss of employment by Digital Transformation, which will become a threat to democracy itself.

Specific digital marketing, which directly understands what each citizen wants and seeks, can lose control of the opinion of these citizens with false news, then the issues of government in the world of Digital Transformation will be a very particular case , We as a government in open data in Colombia, we are the number one in Latin America and the quarters in the world. "

Level (3), the leader in telecommunications solutions within Latin American ISPs, presents a hybrid WAN architecture that offers organizations a versatile way of adapting to the needs of Digital Transformations in relation to the speed, flexibility and security of Telecommunications networks. Rapid configuration, flexible switching, and total infrastructure cost reduction enable the CIO and CTO to deliver added value to competitive needs in these disruptive and changing contexts. A hybrid WAN is aligned to the current times of digital transformation in which a rapid response to the needs of the customers and the market is required.

The hybrid WAN uses a combination of private WAN links (eg MPLS) and Internet access technologies provided by third parties (eg Internet, 4G, LTE), or themselves (DIA / IPT) in order to connect geographically distributed locations.

Hybrid WAN includes the benefits of private links: reliability, predictability and security and the benefits of third-party public links, lower cost and greater versatility.

In this way, a more flexible, fast and reliable solution is achieved to interconnect its offices and branches, while still using private links for sending and receiving data that correspond to critical applications. The main idea behind Hybrid WAN is to provide a single network solution that addresses a variety of connectivity options, security and performance improvements tailored to each need, considering that the Corporate WAN Bandwidth doubles approximately every 3 years, according to The IDC studies.

A hybrid WAN is aligned to the current times of Digital Transformation in which a fast response to the needs of the customers and the market is required. The changes must be made in fast and flexible times according to our time, let's not stop riding this new wave of technology, many are already with enough information on many things related to our business, what is valuable is what we can do with this information and That this represents a favorable cash flow for our professional work.

My recommendation is to manage the growth of your projected WAN network for the cloud, rely on a dedicated Internet as much as possible, innovative technologies such as Hybrid WAN, Cloud Computing, Big Data, Mobility and Social Networks, bring customers hyperconnected to services More accessible.

* Luis Pinto is an adviser to TVyVideo + Radio. You can contact him at

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